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Shampoo, lotion, deodorant: They all come swathed in plastic. But some companies are trying to change that.
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Most deodorants on the market come in hard plastic cases with many tiny components, each of which is made of a different type of plastic, and most of which are not readily recyclable.
Many beauty and personal care products usually come in liquid form.
Many beauty and personal care products usually come in liquid form.
Many beauty and personal care products usually come in liquid form.
9
1 538
21
In the not-too-distant past, personal care items did not involve plastic packaging. Soaps came in bar form. Hair-care products were powders.
SERVICES
OUR
03
Shampoo often comes packaged in plastic bottles, only a small fraction of which get recycled. Some brands designed a solid shampoo bar that requires no plastic packaging.
Organic products
02
Shampoo often comes packaged in plastic bottles, only a small fraction of which get recycled. Some brands designed a solid shampoo bar that requires no plastic packaging.
Eco-friendly retail
01
Shampoo often comes packaged in plastic bottles, only a small fraction of which get recycled. Some brands designed a solid shampoo bar that requires no plastic packaging.
Reusable bottles




Shampoo often comes in plastic bottles, only a small fraction of which get recycled. Some brands designed a solid shampoo bar that requires no plastic packaging.
Shampoo often comes in plastic bottles, only a small fraction of which get recycled. Some brands designed a solid shampoo bar that requires no plastic packaging.
Today, personal care products fill entire aisles of grocery stores. So eliminating plastic packaging entirely — is not a small challenge.
& VALUES
PRINCIPLES
01
Many beauty and personal care products usually come in liquid form.
Cooperation
02
Many beauty and personal care products usually come in liquid form.
Sustainability
03
Many beauty and personal care products usually come in liquid form.
Respect
During the plastics explosion of the mid-20th century, the personal care industry jumped on the plastics bandwagon along with many other industries.
Sebastian Wilk
CEO, co-founder
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In the not-too-distant past, personal care items did not involve plastic packaging. Soaps came in bar form. Perfumes were packaged in glass containers.
Step one
In the not-too-distant past, personal care items did not involve plastic packaging. Soaps came in bar form. Perfumes were packaged in glass containers.
Step two
In the not-too-distant past, personal care items did not involve plastic packaging. Soaps came in bar form. Perfumes were packaged in glass containers.
Step three
In the not-too-distant past, personal care items did not involve plastic packaging. Soaps came in bar form. Perfumes were packaged in glass containers.
Step four
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